Taking Charge of Your Own Life Story

The Power of Story: Rewrite Your Destiny in Business and in Life

As human beings, we continually tell ourselves stories—of success or failure; of power or victimhood; stories that endure for an hour, or a day, or an entire lifetime. Yet too few of us even recognize that we’re telling stories, or what they are, or that we can change them—and, in turn, transform our very destinies.

The Power of Story introduces the all-important notion that our lives play out in accordance to the stories we tell ourselves and others about our lives. "I believe the most important story you will ever tell about yourself is the story you tell to yourself," writes Loehr, who coauthored The Power of Full Engagement in 2003. "Indeed, stories are the single most powerful tool we have for managing life’s energy and achieving our most important missions in life."

Dr. Stephen R. Covey, author of The 7 Habits of Highly Effective People and The 8th Habit: From Effectiveness to Greatness, provides this comment:

"This book powerfully and inspiringly communicates that we are the creative force of our own life. We can write and act on the stories that give our life its greatest meaning and fulfillment. Jim Loehr has produced another brilliant and immensely practical book."

Inspired by the techniques he’s taught at his Human Performance Institute in Orlando, Florida, The Power of Story offers the energy and performance training concepts that top Fortune 500 companies have paid millions to provide their employees. Global business leaders, world-class athletes, military special forces, and thousands of individuals from every walk of life have sought to manage their energy in the service of their life missions and have benefited from Loehr’s life-altering insight and expertise.

"If our stories are our destiny, then to achieve a destiny of our own design, rather than one that’s merely a default, requires commitment, honesty, and energy," writes Loehr. "It means taking charge of our stories for as long as we’re alive."